{"id":27159,"date":"2026-08-13T09:00:10","date_gmt":"2026-08-13T13:00:10","guid":{"rendered":"https:\/\/www.vrg.org\/blog\/?p=27159"},"modified":"2026-07-28T13:11:26","modified_gmt":"2026-07-28T17:11:26","slug":"wundereggs-hema-reddy-talks-about-work-with-purpose","status":"publish","type":"post","link":"https:\/\/www.vrg.org\/blog\/2026\/08\/13\/wundereggs-hema-reddy-talks-about-work-with-purpose\/","title":{"rendered":"WunderEggs Hema Reddy Talks About Work with Purpose"},"content":{"rendered":"<p><a href=\"https:\/\/www.vrg.org\/blog\/wp-content\/uploads\/2026\/07\/Vegan-Product-WunderEggs-Founder-Hema-Reddy.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-27160\" src=\"https:\/\/www.vrg.org\/blog\/wp-content\/uploads\/2026\/07\/Vegan-Product-WunderEggs-Founder-Hema-Reddy.png\" alt=\"\" width=\"300\" height=\"280\" \/><\/a><\/p>\n<p class=\"yiv7960104071msonormal\" style=\"line-height: 106%; margin: 0in 0in 8.0pt 0in;\"><span style=\"font-size: 11.0pt; line-height: 106%; font-family: 'Arial',sans-serif;\">Vegan Journal editor Hannah Kaminsky in The Vegetarian Resource Group Work with Purpose series interviews the founder and CEO of WunderEggs. See <\/span><a href=\"https:\/\/youtu.be\/b-EkgzqunDI\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11.0pt; line-height: 106%; font-family: 'Arial',sans-serif; color: #0563c1;\">https:\/\/youtu.be\/b-EkgzqunDI<\/span><\/a><\/p>\n<p class=\"yiv7960104071msonormal\" style=\"line-height: 106%; margin: 0in 0in 8.0pt 0in;\"><span style=\"font-size: 11.0pt; line-height: 106%; font-family: 'Arial',sans-serif;\">Thinking about developing your own ethical company? How to survive the challenges and lows of starting a business. There will always be issues out of your control, especially if you use whole foods where there is variability of product and delivery. Find your people. Appreciate brand royalty or you wouldn\u2019t continue to be here. Find a niche that has to be filled. Since new, will also have to do education. Identify the problem and figure out ways to solve, taking into account time and money. Find more about ethical careers at <\/span><a href=\"https:\/\/www.vrg.org\/links\/JobSearch.htm\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11.0pt; line-height: 106%; font-family: 'Arial',sans-serif;\">https:\/\/www.vrg.org\/links\/JobSearch.htm<\/span><\/a><\/p>\n<p class=\"yiv7960104071msonormal\" style=\"line-height: 106%; margin: 0in 0in 8.0pt 0in;\"><span style=\"font-size: 11.0pt; line-height: 106%; font-family: 'Arial',sans-serif;\">More Work with Purpose on YouTube at @VegResourceGrp <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vegan Journal editor Hannah Kaminsky in The Vegetarian Resource Group Work with Purpose series interviews the founder and CEO of WunderEggs. See https:\/\/youtu.be\/b-EkgzqunDI Thinking about developing your own ethical company? How to survive the challenges and lows of starting a business. There will always be issues out of your control, especially if you use whole [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-27159","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.vrg.org\/blog\/wp-json\/wp\/v2\/posts\/27159","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vrg.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vrg.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vrg.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vrg.org\/blog\/wp-json\/wp\/v2\/comments?post=27159"}],"version-history":[{"count":1,"href":"https:\/\/www.vrg.org\/blog\/wp-json\/wp\/v2\/posts\/27159\/revisions"}],"predecessor-version":[{"id":27161,"href":"https:\/\/www.vrg.org\/blog\/wp-json\/wp\/v2\/posts\/27159\/revisions\/27161"}],"wp:attachment":[{"href":"https:\/\/www.vrg.org\/blog\/wp-json\/wp\/v2\/media?parent=27159"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vrg.org\/blog\/wp-json\/wp\/v2\/categories?post=27159"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vrg.org\/blog\/wp-json\/wp\/v2\/tags?post=27159"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}